• Growth hacks, tips & tricks - Website/Landing Page

    One of the main acquisition channel in digital marketing is website or a landing page. Different aspects like great copy-writing, look and feel etc. come together to help increase the acquisition rates. Our contributors give you some fodder for your brains to get inspired.

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Engagement    Product Feature    Retention    UI    Website/Landing Page   

Use of Continue Watching Feature of YouTube to reduce bounce rate & increase Repeat viewers

What's interesting about it?

YouTube, an American video-sharing website headquartered in San Bruno, California. Most of the content on YouTube has been uploaded by individuals, but media corporations including CBS, the BBC, Vevo, and Hulu offer some of their material via YouTube as part of the YouTube partnership program.
Recently YouTube has added a small and simple feature on ...

Acquisition/Conversion    Engagement    UI    Website/Landing Page   

Creative UI design of website for electronic devices

What's interesting about it?

Talk of creative UI designs and keecker’s website will instantly strike you with its out of the box design .Keecker is a new type of movable computer that is designed with the home in mind . It will remind you of BB-8 robot from Star Wars movie series. Keecker lets you project movies & images, listen ...

Engagement    Innovation    Media & Content    Retention    Website/Landing Page   

Expressing opinions on article’s through emoticon.

What's interesting about it?

Online articles have been around for some time now. viewership is high and is increasing by the day. This opens the challenge of making an article engrossing, increasing reader involvement ultimately leading to improving the reading experience as a whole. This is all the more important amidst the increasing competition amongst content website. Storiesfeed.net ...

Acquisition/Conversion    Content/Copywriting    Engagement    SaaS    Website/Landing Page   

Use of links in descriptive content by Mailchimp

What's interesting about it?

MailChimp - an email marketing software product intelligently hyperlinks to relevant call to actions while describing its features. This is a great way to ensure that flow doesn't break while reading but also at the same time if a user decides to take further action, he need not have to look around on website. This ...

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