Product Manager
RemoteFull-timePosted Oct 30, 2026
Job Description
Overview
The Growth Marketing Manager will own growth and expansion initiatives for Confluent's cloud‑native streaming platform, focusing on lifecycle programs, multi‑product adoption, and data‑driven experimentation. This individual contributor role works cross‑functionally with Product, Data Science, and Marketing Operations.
Experience
4+ years
Responsibilities
- Own growth and expansion concepts including email and nurture programs across onboarding, activation, adoption, re-engagement, and reactivation.
- Drive multi‑product adoption campaigns to deepen usage and expand customer footprint.
- Build segmentation and personalization using product usage, account context, and lifecycle stage in partnership with Product, Marketing, and Data Science.
- Lead a prioritized experimentation roadmap: formulate hypotheses, design tests, measure results, and decide scaling or stopping.
- Collaborate with Product to integrate lifecycle communications and in‑product experiences into a unified customer journey, and explore AI‑enabled value creation.
Eligibility
- Master's degree (required)
- 4+ years of B2B SaaS growth marketing experience targeting technical or developer audiences
- Proven track record owning lifecycle programs and running data‑driven experiments
- Experience working cross‑functionally with Product, Data Science, Sales, Customer Success, and Marketing Operations
Skills
Growth MarketingLifecycle MarketingProduct‑Led GrowthAIData AnalysisMarketing AutomationSegmentationExperimentation
About Company
Confluent, an IBM company, delivers a cloud‑native data streaming platform that connects and processes real‑time data across applications, databases, and systems, emphasizing innovation, collaboration, and inclusive growth.
