Job Description
Overview
The role leads product category ownership for a fast‑scaling D2C lifestyle brand, managing P&L, assortment strategy, and cross‑functional launches. It combines data‑driven merchandising with brand‑led retail planning.
Responsibilities
- Own the P&L and end‑to‑end performance of assigned product categories, tracking sales, margins, inventory turns, and customer LTV.
- Lead product assortment strategy, seasonal planning, and vendor negotiations to align inventory with demand signals and trend velocity.
- Drive lifecycle management from concept ideation to post‑launch optimization, ensuring aesthetic, functional, and commercial benchmarks are met.
- Collaborate cross‑functionally with Marketing, UX, Supply Chain, and Customer Care to align product launches with campaign timing and conversion goals.
- Translate customer behavior data, competitive intel, and social listening into actionable merchandising insights and adjust assortments accordingly.
Eligibility
- Experience in D2C fashion, home, or wellness brands
- Proficiency with Google Analytics, Shopify, merchandising systems, category management, inventory planning, CRM platforms, and advanced Excel/Google Sheets
- N/A
Skills
Google AnalyticsShopifyMerchandising SystemsCategory ManagementInventory PlanningCRM PlatformsExcelGoogle SheetsCompetitive AnalysisKlaviyoMailchimpSAPNetSuite
About Company
A fast‑scaling D2C lifestyle brand operating at the intersection of fashion, wellness, and home essentials, focused on digital‑first storytelling, agile product development, and data‑led merchandising.

