Job Description
Overview
Lead product and merchandising strategy for a fast‑scaling D2C lifestyle brand, owning P&L and end‑to‑end performance of assigned categories. Drive assortment, seasonal planning, and cross‑functional product launches to maximize sales, margins and customer lifetime value.
Responsibilities
- Own P&L and track sales, margins, inventory turns and customer LTV for assigned categories
- Lead assortment strategy, seasonal planning and vendor negotiations to align inventory with demand and trends
- Drive product lifecycle from concept ideation to post‑launch optimization
- Collaborate with Marketing, UX, Supply Chain and Customer Care to synchronize launches with campaigns and conversion goals
- Translate customer behavior, competitive intel and social listening into actionable merchandising insights
Eligibility
- Experience in D2C fashion, home or wellness brands
- Proficiency with Google Analytics, Shopify, merchandising systems, category management, inventory planning, CRM platforms and advanced Excel/Google Sheets
- N/A
Skills
Google AnalyticsShopifyMerchandising SystemsCategory ManagementInventory PlanningCRM PlatformsExcelCompetitive AnalysisKlaviyoMailchimpSAPNetSuite
About Company
A fast‑scaling D2C lifestyle brand operating at the intersection of fashion, wellness and home essentials, focused on digital‑first storytelling, agile product development and data‑led merchandising.

