View a User Flows Case Study for BigBasket

User Flows Case Study on BigBasket

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Context: User flow optimizations for special cases
Scenario: A user wants to buy Dettol Handwash and heads over to her favourite e-commerce app (BigBasket).
In the present times, as you know, e-commerce players are struggling to fulfill orders due to the lockdown.
Bigbasket is no different. To address the current scenario, as a PM (Product Manager) at Bigbasket, your team has done quick changes: like adding some special messaging around delivery slots.
However, for a user, these changes are not normal. Further, there is a higher probability that the product might be ‘out of stock’.
While your team is trying its best, with the barrage of complaints on SM (Social Media), you know there is room for improvements & optimizations.
These changes, in such special cases, can help the user get a better experience.
In this challenge you need to showcase these changes.
Some pointers that can help you:
Messaging & Communication: How could it be better?
Steps followed by user: Can there be a different flow? Are all steps essential?
Visual aspects: Is text the best way? If not what visual elements could help? Can there be nudges?
We are not looking for redesigns but tweaks to this flow so that users can have a good experience and not a confusing one.
Your suggestions should also be practical and easy to implement, not changing the flows too much.

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#	Name	Score	Solution
	Vamsi Product Manager, Gojek	8.7	🔐
	Akash Product Designer, Urban Piper	8.5	🔐
3	Mannandeep None	8.2
4	Sakhee UI UX Designer, Rejolut	7.8	🔐
5	Kiran Group Manager, HCL Technologies	7.4	🔐
6	Sanjay Product Manager, ElectrifAI	7.2	🔐
7	Sonal Product Manager, TenjinAI	6.8	🔐

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